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You are here:   Home > Small Business & Home Based Income Magazine Articles > SBHBI Back Issue Collection > Issue 01 - J-A-S - V1N1 - 1998

Customer Service.


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Customer Service.
by Bill Griffith | Page Views: 2049 |
Published: 01/07/1998 | Updated: 01/07/1998 |


It is easy to speak of, but difficult to define, and even more difficult to begin to introduce a CUSTOMER SERVICE policy into your business. The following applies to every business no matter how large or small. From the retail shop, to the repair workshop, to the one person business, home office, or large multi national, this all applies to your business

CUSTOMER SERVICE begins with a positive mental attitude towards your customers and the recognition of their worth to your business. No customer is ever a nuisance. No customer is ever a waste of time. No customer is ever too early. You must realise that no business will sell something to every customer everytime that customer comes into your business. Customers spend most of their time LOOKING for the thing(s) they want to buy. Again, most customers have already made up their mind about WHAT they want to buy, some have even convinced themselves that they NEED the product or service, and now it is just a matter of time to look around for the best deal, or in a lot of cases, for someone to just take their money off them.

I once tried to part with $10,000 in a store, but no one would acknowledge my presence. No one came up to me and asked if they could help me. Consequently I have never been back to that store. A few years later that national chain of stores went into liquidation. I wonder why?

Your business is on the customer's hit list. They are hoping that you will give them the best deal. They are hoping that you will be pleased to take their money from them. Don't disappoint them. Your CUSTOMERS don't want to hear about your problems when they come into your business to give you money. They don't want to hear how busy you are. They don't want to see you looking unhappy, tired, or dressed sloppy. The don't want to see you with a cup of coffee in one hand, and a sandwich or cigarette in the other. They do want to be greeted by a caring salesperson who looks good, talks well, knows their product, and gives the .....

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Authors Bio Details:
Bill Griffith has been appointed Secretary/Chief Executive Officer of the newly formed N.S.W. Home - Based Business Association Incorp. For information on becoming a member of this association you can call Bill on 02-9623-8406
Visitors Reviews | Add to Favorites | Refer Article to Friends | Articles by Bill Griffith
This article has appeared in either Small Business & Home-Based Income Magazine or Australian Business & Money Making Opportunities Magazine which are available from all good newsagents across Australia or the article may have been received as a freelance online submission to the Home Based Business and Work From Home Articles Directory.


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